For most of the recording artists and bedroom producers, ultimate goal is to make their music famous. Successful online music promotion campaign is a required. Music needs to reach people online all over the world. Nonetheless, it is not an easy task to acquire because the usual places like YouTube, Facebook, Twitter and other social networks are crowded for artists and producers trying to promote their music even though they ARE indeed effective channels for music promotion.

However, there are other channels for online music promotion as well. I'm talking about the P2P networks. Yes, these channels have unfortunately increased the music piracy via illegal downloads which has almost brought the record industry to it's knees. Despite the popularity of iTunes and other legal music downloading services alike, masses of people do download their music from P2P file sharing sites.

So, with that being said, why not try to leverage the power of P2P networks to your advantage and promote your music using these file sharing networks? In other words, upload a short preview or a whole song to a torrent site or other file sharing site. Of course, before doing that, you must make sure you hold all the rights to your track and are allowed to upload it. Also, you must prepare your song first.

  • Attach a.txt file in addition to your song itself where you tell people to visit your website for more info about you or your music and pack it with Winrar. Or add your website or YouTube URL to your song MP3 file info.
  • Next, make it as a torrent file (Google the instructions) and upload to one of the most popular torrent trackers around.

I know some artists do this already and due to it they're getting more listeners for their music and it has also increased visitor amounts to their website.

Of course, I'm definitely NOT encouraging anyone to hang around on those torrent sites or doing anything illegal. I'm just seeing the P2P networks as a one effective way to promote music online for free.


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